Digital Marketing • Search Engine Optimization
November 7, 2020 • 4 min read
Canada is in the midst of a sudden and dramatic shift. While interest in e-commerce has been growing in recent years, the arrival of COVID-19 forced Canadian retailers of all sizes to quickly adapt and avail themselves of this resource, opening their virtual doors even as their physical ones closed.… Read more
Digital Marketing • Google • Search Engine Optimization
August 31, 2020 • 4 min read
Of course, most people and businesses would say that they want to avoid getting negative reviews, but strangely enough, many are not actively pursuing good Google reviews, not realizing that this is causing them to lose out in the long run.… Read more
June 15, 2020 • 2 min read
If you have a blog on your site and are working on your Search Engine Optimization, then you have probably at some point asked yourself how long a blog post should be for Search Engine Optimization. You may have done some research already and found conflicting advice.… Read more
June 10, 2020 • 2 min read
It is understood that to help your website succeed, you need to be involved in the ongoing process of Search Engine Optimization (SEO). There are a variety of components to Search Engine Optimization, ranging from technical aspects like site speed to other, harder to measure things like quality content.… Read more
May 19, 2020 • 4 min read
Are you interested in hiring someone to manage your SEO, but hesitant because you are concerned about the cost? Maybe you have already started checking proposals or maybe you are just starting to look, but the answer you are receiving is not what you expected.… Read more
May 4, 2020 • 3 min read
Every year, Google makes hundreds of changes to its search algorithms, any of which can have significant effects on how well your website ranks in search. Staying on top isn’t accomplished through guesswork, so knowing what works now and what is likely to work in the future is vital to your success.… Read more
Google • Search Engine Optimization
May 1, 2020 • 2 min read
A new version of Google Shopping has arrived, and while it hasn’t been rolled out everywhere quite yet, it should be available in the US and Canada in a matter of days, and globally by year’s end. By offering this feature to all merchants, Google will be increasing its appeal to consumers and sellers alike.… Read more
Digital Marketing • Search Engine Optimization
April 30, 2020 • 3 min read
You may have had occasions when you were trying to find something on Google, only to receive somewhat dubious results. While this thankfully doesn’t happen often, it can be frustrating when it does occur. Sometimes this can be the result of user error; a misspelled word, for example, can provide you with poor or even completely unrelated suggestions for your query.… Read more
Digital Marketing • Google Ads
How Physical Stores Benefit From the Surge in Online Shopping
November 19, 2020 • 3 min read
Digital Marketing • Search Engine Optimization
November 7, 2020 • 4 min read
Everyone Has a Story—How ‘We’re a Big Deal’ Celebrates Canadian Creatives
November 6, 2020 • 3 min read
