September 21, 2021 • 4 min read
Website owners are always looking for new and effective ways to attract organic traffic. Search Engine Optimization (SEO) provides a means of doing so which is effective and long-lasting. More than that, however, SEO can aid you in other ways such as giving you an advantage over your competition, building trust and credibility, providing a better user experience, and building a stronger relationship with your audience.… Read more
Digital Marketing • Search Engine Optimization
May 17, 2021 • 3 min read
The ongoing pandemic has had an impact on virtually every facet of life, causing companies to go out of business, employees to work from home, and students to attend online classes. Adapting to these strange new circumstances has been necessary for those who want to maintain any semblance of a normal life.… Read more
January 11, 2021 • 4 min read
You may have a variety of different goals for your website, but at the end of the day one thing is true for all sites: they exist to be seen. You aren’t putting work into your posts and blogs for no reason, or for them to remain unseen.… Read more
December 9, 2020 • 3 min read
For most of us, holiday shopping conjures images of crowded malls, long lines of increasingly impatient customers, a lack of parking, and perhaps a last-minute rush to grab the final item on the shopping list. This year may see little or none of that, with 56% of Canadian shoppers indicating that the pandemic will affect their shopping plans for the holidays.… Read more
Digital Marketing • Search Engine Optimization
November 7, 2020 • 4 min read
Canada is in the midst of a sudden and dramatic shift. While interest in e-commerce has been growing in recent years, the arrival of COVID-19 forced Canadian retailers of all sizes to quickly adapt and avail themselves of this resource, opening their virtual doors even as their physical ones closed.… Read more
Search Engine Optimization • Website Design
October 26, 2020 • 4 min read
Your website is the public face of your business and your means of communicating with your customers directly. We all know the importance of a website in connecting a business with its clients, but not all websites are built in a way that makes using them easy or enjoyable.… Read more
Digital Marketing • Google • Search Engine Optimization
August 31, 2020 • 4 min read
Of course, most people and businesses would say that they want to avoid getting negative reviews, but strangely enough, many are not actively pursuing good Google reviews, not realizing that this is causing them to lose out in the long run.… Read more
Digital Marketing • Search Engine Optimization
June 19, 2020 • 3 min read
Shopify is incredibly popular for several reasons. Users enjoy its ease of use, the simple back end administration, the professional support, and the fact that all the technical details are taken care of for them. Perhaps most of all, they love the fact that is simply works so well.… Read more
Key Google Analytics Reports for Really Understanding Your Ecommerce Business
September 24, 2021 • 4 min read
Digital Marketing • Search Engine Optimization
Why the Pandemic is a Perfect Time to Start a Career in Digital Marketing
May 17, 2021 • 3 min read
